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Vision:
To be the world's leader and supplier in the headwear industry.
 
Mission:
To create value for customers,gengrate opportunities for employees and benefit the community with the perpetual development of the company.
 
Core Value
Customers come first - We put our customers' interests on top of ours and endeavor to provide them with quality products and excellent services.
Aggressive and innovative – Innovation is the soul and motivation of company.We take a proactive approach in all our undertakings: aggressive in times of opportunity; positive in times of difficulty; and innovative in times of mediocrity.
People-oriented - We consider our staff as our most valuable asset. Caring, communication and motivation are the basic principles for our staff.
Quality of survival  – We believe the product quality is the source of the development.
Apart from contributing our best in the headwear industry, we also devote our time, energy and resources to let every product is high-quality goods.